First Watch

About First Watch

First Watch is a breakfast, brunch, and lunch restaurant located in Plano, Texas. The establishment focuses on a menu prepared with fresh ingredients, including daily juicing of fruits and vegetables, scratch-made French toast batter, and single-origin coffee. Seasonal specialties are featured alongside year-round favorites such as Avocado Toast, Smoked Salmon Eggs Benedict, and Lemon Ricotta Pancakes. The restaurant aims to provide a fresh dining experience from morning through early afternoon.

The Vibe

First Watch offers a casual dining atmosphere suitable for families and groups. The space is generally described as having moderate noise levels, with some reviews noting outdoor seating availability. Service is frequently highlighted as friendly and attentive, though some patrons have experienced delays or inconsistencies. The restaurant is well-suited for a relaxed meal, whether for a quick bite or a leisurely brunch.

• casual
• family friendly
• moderate noise
• outdoor seating

What's Good

• Avocado Toast

  Thick-cut whole grain toast topped with fresh smashed avocado, olive oil, lemon, and sea salt, often served with basted eggs.

• Million Dollar Potatoes

  A popular side dish described as delicious and flavorful, often recommended by staff.

• Lemon Ricotta Pancakes

  A sweet breakfast item featuring fluffy pancakes with a ricotta cheese base, often praised for their flavor.

• Baja Turkey Burger

  A lean turkey patty served on a brioche bun with avocado, pico de gallo, and Horseradish Havarti.

• Smoked Salmon Eggs Benedict

  A brunch classic featuring smoked salmon, poached eggs, and hollandaise sauce, noted for well-cooked eggs.

Perfect For

• casual dining
• brunch
• family meal
• quick stop